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− | __NOTOC__
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− | [[Arquivo:EliteSoft150.jpg|link=Página_principal|frame|left]]
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− | =Setor de Marketing EliteSoft=
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− | [[Docs#Setor_Marketing|« Voltar]] | [[Página_principal|« Principal]]
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− |
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− | == Objetivo ==
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− | O objetivo do '''Setor de Marketing da EliteSoft''', é estudar e analisar o mercado e seus clientes como um todo, alinhado à Visão, Missão, Valores e Políticas de Qualidade da Empresa, através de um Plano Estratégico.
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− | <html>
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− | <style>
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− | #colormenu .blue a{
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− | border-top:6px solid #0000FF;
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− | color:#FFF;
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− | background-color:#0000FF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .SteelBlue a:hover{
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− | border-top:6px solid #4682B4;
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− | color:#FFF;
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− | background-color:#4682B4;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .DodgerBlue a:hover{
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− | border-top:6px solid #1E90FF;
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− | color:#FFF;
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− | background-color:#1E90FF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .DeepSkyBlue a:hover{
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− | border-top:6px solid #00BFFF;
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− | color:#FFF;
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− | background-color:#00BFFF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .SkyBlue a:hover{
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− | border-top:6px solid #87CEEB;
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− | color:#FFF;
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− | background-color:#87CEEB;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .SkyBlue1 a:hover{
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− | border-top:6px solid #87CEFF;
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− | color:#FFF;
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− | background-color:#87CEFF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .SlateGray1 a:hover{
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− | border-top:6px solid #C6E2FF;
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− | color:#FFF;
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− | background-color:#C6E2FF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .red4 a:hover{
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− | border-top:6px solid #8B0000;
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− | color:#FFF;
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− | background-color:#8B0000;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .red3 a:hover{
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− | border-top:6px solid #CD0000;
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− | color:#FFF;
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− | background-color:#CD0000;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .red2 a:hover{
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− | border-top:6px solid #EE0000;
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− | color:#FFF;
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− | background-color:#EE0000;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .red1 a:hover{
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− | border-top:6px solid #FF0000;
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− | color:#FFF;
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− | background-color:#FF0000;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .OrangeRed3 a:hover{
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− | border-top:6px solid #CD3700;
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− | color:#FFF;
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− | background-color:#CD3700;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .OrangeRed2 a:hover{
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− | border-top:6px solid #EE4000;
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− | color:#FFF;
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− | background-color:#EE4000;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .OrangeRed a:hover{
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− | border-top:6px solid #FF4500;
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− | color:#FFF;
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− | background-color:#FF4500;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu {
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− | margin:5px;
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− | padding:5px;
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− | }
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− | #colormenu a{
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− | font-family: "Trebuchet MS", Arial, Helvetica, sans-serif;
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− | padding:6px 20px 9px 20px;
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− | font-size:15px;
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− | color:#000;
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− | text-decoration:none;
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− | font-weight:bold;
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− | }
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− | #colormenu .blue a{
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− | border-top:6px solid #0000FF;
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− | }
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− | #colormenu .SteelBlue a{
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− | border-top:6px solid #4682B4;
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− | }
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− | #colormenu .DodgerBlue a{
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− | border-top:6px solid #1E90FF;
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− | }
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− | #colormenu .DeepSkyBlue a{
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− | border-top:6px solid #00BFFF;
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− | }
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− | #colormenu .SkyBlue a{
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− | border-top:6px solid #87CEEB;
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− | }
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− | #colormenu .SkyBlue1 a{
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− | border-top:6px solid #87CEFF;
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− | }
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− | #colormenu .SlateGray1 a{
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− | border-top:6px solid #C6E2FF;
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− | }
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− | #colormenu .red4 a{
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− | border-top:6px solid #8B0000;
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− | }
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− | #colormenu .red3 a{
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− | border-top:6px solid #CD0000;
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− | }
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− | #colormenu .red2 a{
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− | border-top:6px solid #EE0000;
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− | }
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− | #colormenu .red1 a{
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− | border-top:6px solid #FF0000;
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− | }
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− | #colormenu .red a{
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− | border-top:6px solid #FF0000;
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− | }
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− | #colormenu .OrangeRed3 a{
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− | border-top:6px solid #CD3700;
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− | }
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− | #colormenu .OrangeRed2 a{
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− | border-top:6px solid #EE4000;
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− | }
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− | #colormenu .OrangeRed a{
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− | border-top:6px solid #FF4500;
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− | }
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− | </form>
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− | </style>
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− |
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− | <!-- ABAS --><br><br>
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− | <div id="colormenu">
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− | <span class="blue"><a href="DocSetor_Administrativo_Financeiro">Adm/Fin</a></span>
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− | <span class="SteelBlue"><a href="DocSetor_Comercial_Procedimentos">Comer</a></span>
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− | <span class="DodgerBlue"><a href="DocSetor_Consultoria">Consult</a></span>
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− | <span class="DeepSkyBlue"><a href="DocSetor_Desenvolvimento">Dev</a></span>
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− | <span class="SkyBlue"><a href="DocSetor_Impantacao">Implanta</a></span>
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− | <span class="SkyBlue1"><a href="DocSetor_Integracao">Integra</a></span>
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− | <span class="SlateGray1"><a href="DocSetor_Marketing">Mkt</a></span>
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− | <span class="red4"><a href="DocSetor_Ouvidoria">Ouvid</a></span>
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− | <span class="red3"><a href="DocSetor_Projetos_Processos_Documentacao">Proj</a></span>
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− | <span class="red2"><a href="DocSetor_Recursos_Humanos">RH</a></span>
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− | <span class="OrangeRed3"><a href="DocSetor_TI_ISP_Integrator">TI ISP</a></span>
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− | <span class="OrangeRed2"><a href="DocSetor_Qualificacao">Quali</a></span>
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− | <span class="OrangeRed"><a href="DocInterna_PoliticaOrg_PoliticaRHCargosAtividade_Qualificação">Quali</a></span>
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− | </div>
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− | </html>
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− | <html>
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− | <p>
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− | <a href="#item1">item 1</a>
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− | <a href="#item2">item 2</a>
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− | <a href="#item3">item 3</a>
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− | <a href="#default">clear</a>
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− |
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− | <div class="items">
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− | <p id="item1">... item 1...
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− | <p id="item2">... item 2...
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− | <p id="item3">...
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− | <p id="default"><!-- by default, show no text -->
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− | </div>
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− | </html>
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− | <html>
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− | <div class="tabs">
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− | <div class="tab">
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− | <input type="radio" id="tab-1" name="tab-group-1" checked>
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− | <label for="tab-1">Tab One</label>
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− | <div class="content">
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− | stuff
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− | </div>
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− | </div>
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− | <div class="tab">
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− | <input type="radio" id="tab-2" name="tab-group-1">
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− | <label for="tab-2">Tab Two</label>
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− | <div class="content">
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− | stuff
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− | </div>
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− | </div>
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− | <div class="tab">
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− | <input type="radio" id="tab-3" name="tab-group-1">
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− | <label for="tab-3">Tab Three</label>
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− | <div class="content">
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− | stuff
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− | </div>
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− | </div>
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− | </div>
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− | </html>
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− | <html>
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− | <style>
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− | #colormenu .blue a{
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− | border-top:6px solid #0000FF;
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− | color:#FFF;
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− | background-color:#0000FF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .SteelBlue a:hover{
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− | border-top:6px solid #4682B4;
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− | color:#FFF;
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− | background-color:#4682B4;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .DodgerBlue a:hover{
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− | border-top:6px solid #1E90FF;
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− | color:#FFF;
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− | background-color:#1E90FF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu .DeepSkyBlue a:hover{
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− | border-top:6px solid #00BFFF;
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− | color:#FFF;
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− | background-color:#00BFFF;
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− | -webkit-border-bottom-left-radius: 9px;
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− | -webkit-border-bottom-right-radius: 9px;
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− | -moz-border-radius-bottomleft: 9px;
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− | -moz-border-radius-bottomright: 9px;
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− | }
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− | #colormenu {
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− | margin:5px;
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− | padding:5px;
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− | }
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− | #colormenu a{
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− | font-family: "Trebuchet MS", Arial, Helvetica, sans-serif;
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− | padding:6px 20px 9px 20px;
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− | font-size:15px;
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− | color:#000;
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− | text-decoration:none;
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− | font-weight:bold;
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− | }
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− | #colormenu .blue a{
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− | border-top:6px solid #0000FF;
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− | }
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− | #colormenu .SteelBlue a{
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− | border-top:6px solid #4682B4;
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− | }
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− | #colormenu .DodgerBlue a{
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− | border-top:6px solid #1E90FF;
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− | }
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− | #colormenu .DeepSkyBlue a{
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− | border-top:6px solid #00BFFF;
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− | }
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− |
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− | </form>
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− | </style>
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− | <!-- ABAS --><br><br>
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− | <div id="colormenu">
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− | <span class="blue"><a href="DocInterna_Marketing_Procedimentos_Atribuições">Atribuições</a></span>
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− | <span class="SteelBlue"><a href="DocInterna_Marketing_Procedimentos_Ação_Social">Ação Social</a></span>
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− | <span class="DodgerBlue"><a href="DocInterna_Marketing_Procedimentos_Criação_Solicitação_Procedimentos">Criação/Solicitação/Procedimentos</a></span>
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− | <span class="DeepSkyBlue"><a href="DocInterna_Marketing_Procedimentos_Plano_de_Ação">Plano de Ação</a></span>
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− | </div>
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− | </html>
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− | == Atribuições ==
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− | O <b>Setor de Marketing da EliteSoft</b> é responsável pela <b>"COMUNICAÇÃO"</b> em amplo aspecto:
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− | #Envio de malas diretas (interna, externa e atualização do sistema),
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− | #Criação de videos institucionais, melhorias do sistema, capacitação, informativos e qualquer tipo de publicidade,
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− | #Elaboração de pesquisas de satisfação e necessidades e expectativas, caixa de ideias, sugestões e críticas construtivas (Interna e Externa), acompanhamento e divulgação dos IDA's, #Indicadores de atendimentos internos,
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− | #Participação e acompanhamento de eventos do setor,
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− | #Comunicação e gravação da Ura Inteligente (para clientes e internos),
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− | #Criação e atualização de informações do site e redes sociais,
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− | #Criação e atualização do benchmarking,
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− | #Prática de Branding (gestão de marca),
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− | #Criação de material impresso/ digital,
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− | #Organização de processos de MK na WIKI, dentre outros.
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− | <br>
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